• an outstretched arm with a lightbulb

    How a Marketing Idea Begins

    I started ‘marketing’ as a young child when I went door to door selling all occasion cards for 50 cents a box. The thrill of seeing people smile never left me. I assumed they really liked the cards. It never occurred to me that they smiled because I was a cute ambitious 5-year-old. As I look over my life span I realize the joy of…